Oh how we strive for perfection, an exercise in futility if ever I knew one. I know this but still I beat myself up as I fail to measure up to some unattainable standard I have set for myself.
So I presume many of us are fighting the good fight.
Why? Because we see perfection in others. Removed from the exhaustion, personal struggle, self-doubts and defeats - in a world where we very publicly celebrate all the #fabulous - we see the surface. And perfection thrives at the surface.
This month has presented me with founders thinking their plans should be perfect before they start to execute, people I see as perfect showing their vulnerability and even my own stalling in the search for a perfect way to launch The Squiggly Line.
We all do it.
So, in an offer to the gods of imperfection, I am launching #thesquigglyline today. Now.
I will get an imperfect website up, I will stumble with some imperfect first interviews and I will strive for imperfection in all I do.
Because, at its heart, The Squiggly Line stands for the power of imperfection. It stands for making that one decision that you can make now. And for making that a brave step, a big leap, into the unknown.
So here I step.